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Press release

Vereigen Media Answers the Tough Questions B2B Marketers Should Be Asking Their Lead Gen Vendors

AUSTIN, Texas, July 08, 2025 (GLOBE NEWSWIRE) — As data privacy compliance requirements grow stricter B2B buyers are having to ask tougher, more thoughtful questions, and rightfully so. Too often, lead generation vendors deliver nothing but data… full of cold names with little to no context.

Understanding their concern, marketers have every right to ask-

  • How were these leads generated?
  • Who are they? Did they opt in?
  • Did they engage with our content?

Vereigen Media isn’t just keeping up, it’s leading the change by exclusively utilizing first-party data with human verification on all data, and verified engagement with content. This approach is setting a new standard for the B2B industry.

Read the Full Press Release

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