Essential Tech Tools for B2B Lead Generation in 2024

Are you using these tech tools: AI-integrated CRM, bots, Clearbit? If not, then you are missing out on a mine of high-quality leads B2B industry has always been adaptive to the new technologies and 2024 has not been an exception. New tech tools like ABM systems supported by AI, lead processing tools, marketing automation tools […]
Top Digital Engagement Tactics Every B2B Marketer Should Use in 2024

Talking about digital marketing, the percentage of businesses using video marketing has risen from 61% to 91% in the past 8 years. While putting out any content asset online on any social media platform out there, the only goal of any marketing executive is to get the maximum engagement. Especially in B2B industry, the engagement […]
Top 10 Outbound Lead Gen Strategies that work in 2023

Lead generation is a process where certain companies help other business entities identify potential buyers for their products or services.