Longer Sales Cycles, Smarter Sales Teams: How Reps Are Adapting
Change is the only constant in the world of B2B sales. Over the last few years, one of the most significant shifts has been the increase in the duration of sales cycles. Earlier, the sales cycle took weeks, but now it stretches more than a month or even quarters. The reason behind this lengthening of […]
How Hyper-Personalization can Reduce B2B Marketing Efforts
Discover more on hyper-personalization to make your marketing operations friction-less and to add more savings to your budget
