5 Best Practices for Designing Content That Drives Verified Content Engagement
We are living in fast paced world of B2B marketing, which is continuously evolving, so it’s important for businesses to understand what will connect them to their audience. Content bridges that gap, however just creating content alone isn’t enough, it should be engaging, verified and effective. This is where Vereigen Media’s Verified Content Engagement […]
Essential Tech Tools for B2B Lead Generation in 2024
Are you using these tech tools: AI-integrated CRM, bots, Clearbit? If not, then you are missing out on a mine of high-quality leads B2B industry has always been adaptive to the new technologies and 2024 has not been an exception. New tech tools like ABM systems supported by AI, lead processing tools, marketing automation tools […]
How Behavioral Insights Can Supercharge Your ABM Campaigns
Marketers who are using ABM are seeing over 171% growth in their Annual Contract Value (ACV). Are you building the same trust to get such results? The face of B2B marketing has been changed by Account-Based Marketing (ABM), which has moved from general, wide-ranging campaigns to concentrated strategies focused solely on specific accounts. Nevertheless, it […]
Mastering Account-Based Marketing: A Deep Dive into Essential Technologies
One of the advancements in the business-to-business (B2B) marketing market is Account-Based Marketing (ABM) that is seen to be disruptive. This marketing approach moves away from wide-ranging and generic campaigns to a customized one targeting high-value accounts. Such an approach not only improves involvement but also increases return on investment by focusing the marketing efforts […]
Leveraging Data Analytics for Precision in Account-Based Marketing
When you are using DATA in your marketing operations there is a possibility that you’ll see a 15% increment in your Marketing ROI. Securing high value client is a dream of every business out there, and ABM helps you focus on those high value clients than rather opting for broader reach. ABM filters out your […]
The Benefits of Offering Gated Content in B2B Marketing
A salesperson goes through a lot to reach a lead, and gated content is what brings the lead to your doorstep. Read on for more insights.
A Comprehensive Guide of ABM-Based Content Syndication
Explore the effectiveness of ABM-Based Content Syndication in targeted marketing. Learn what it is, why it’s essential, and how to make it work for your success
Increase Your Customer Experience on the path from ABM to ABX
How do we get from account-based marketing (ABM) to an account-based experience (ABX)? By using intent data, B2B marketers can drive higher levels of account engagement when ABM creates an ABX. Accurate, easy to understand information is key when creating a data-driven experience. This strategy helps drive the message and content you’re delivering to meet […]
